The Qur'an has been distinguished with its style which is dedicated to it and another method does not equal with it Such that distinguished with its inspiration words and its favorite combinations and sentences that the Qur'an has given a new meaning to it, Such that gives to the word something does not give to another word and applies combination for a sense then switches to hire another compound in another place So that, position requires new meanings that can not be changed. most of the time, we find that the Qur'an exit of typical form of the word and uses techniques out of linguistic criteria, techniques is different with different meanings and "alternation" is one of the most important techniques of deviation. The concept of alternation is one of the important linguistic phenomena and its main goal has been hidden in the production of new meanings through deviating from the Linguistic norm. The alternation,this means that word or phrase to be replaced instead of another word while like it and led to the its meaning and will be replaced it in context. the concept of alternation has become a stylistic phenomenon in the Quran, for the reason of its high frequency in bible verses. the Holy Quran benefited with this linguistic techniques to achieve two objectives at the same time: semantic aspect- the extent of the means- and stylistic diversity and this is the most clear stylistic characteristic of the Qur'an. therefore, we have examined this concept in holy surat " AL- Aaraf " based on the descriptive and comparative method. we have analyzed features a variety of alternation in the verbs- known as connotation- and nouns and concubine and sentence so that, it is recognized for us that the alternation in the verbs or connotation occupied more space compared with the other three species. and also has determined that its existence between two words- successor and main- and more communication is based on the synonyms and necessary. it also has been determined that context- Language or location- is one of the main pillars to find alternate and other meanings that there is in the chosen word or phrase.