This paper deals with Spain’s recent linguistic policies devoted to the promotion of the Spanish language, particularly its spread in Brazil. A renewed interest in Spanish has been taking place in Brazil since the 1990’s. Such an interest is due to the creation of Mercosur and to the fact that many Spanish businesses have set up in the country. Based on a corpus of interviews of teachers at the Cervantes Institutes in Brazil, this paper focuses on the issue of the linguistic norm to be taught and to be promoted in this particular context.