Free-association norms provide essential empirical data for investigating linguistic, semantic, and cultural phenomena in the cognitive sciences. Although large-scale norms exist for languages such as English, Dutch, Spanish, and Mandarin Chinese, no comparable resource has been available for German. To address this gap, we present free-association norms for 5,877 German cue words as part of the German version of the multilingual Small World of Words (SWOW) project. We describe the data collection procedures, participant characteristics, and our comprehensive preprocessing pipeline before introducing the resulting SWOW-DE data set. Using data from three established psycholinguistic paradigms, we show that SWOW-DE norms robustly predict performance in lexical decision tasks, relatedness judgments, and psycholinguistic word ratings. Furthermore, we demonstrate that SWOW-DE responses compare favorably with existing German resources and provide a preliminary cross-linguistic comparison revealing both shared and language-specific association patterns, highlighting promising directions for future research. Overall, SWOW-DE represents the largest collection of German free associations to date and offers a unique resource for linguistic, psychological, and cross-cultural research.
When potential participants visited the study website, they were presented with a short description of the SWOW project that motivates free-association research. Fluency in German is stated as a condition for participation, and links to versions of the SWOW project in other languages are provided.
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